Web Branding Solution for Leading Construction Chemical Industry


Web Branding Solution for Leading Construction Chemical Industry

Restructuring of Navie Teknokem Website With More User Friendly and Responsive
Blog Details


Navie Teknokem is ISO 9001:2005 a certified company with experience in the Construction Chemical Industry and the Pioneers in Industrial Flooring, Building Retrofitting & Waterproofing works. To celebrate the company’s 25th year in business, the company decided it was the time for a rebrand and a website redesign.


Client executed Projects across PAN India and Abroad Countries like Sri Lanka & Kenya. The goal for this web design project was to revamp the site’s look and feel to reflect the all-new branding, but also to deepen their content and Images.

In order to reach their goals, we needed to overcome three key challenges brought to their current website:

  • No Responsive Design
  • Delayed Website Response
  • Out-dated images of their services and Products
  • More Clients logo to show
  • Enquiry system is not solid
  • Not SEO Friendly site

The Solution

  • RMM used its own design framework more realistic and featured their products and services
  • We designed UI for highlighted their services and website constructed semi-dynamic mode
  • This ensures the DB interaction on-demand basis and performance of the Website is stunning all the time
  • We used the WEBP format for all images in this site instead of png/jpeg. So the site runs faster and gives the best performance
  • To help visitors to view all the services on the same page with all features and images
  • We used alternative designs to showcase the client’s logo with sliding mode. Looks very impressive and unique
  • The client can control their backend from DB and manage Our Works page to upload Projects images
  • We integrated with YouTube for dynamic videos in Website
  • Our unique, Intelli-Enquiry system was integrated with the Website to enable the rapid lead generation and receive accurate information from customers to reach them easily! To boost traffic, we used a self-pumping SEO approach to increase the traffic without any special work for SEO

The Result

The new Navie Teknokem website is clean, polished, and more reflective of their innovative approach.

The website received good feedback from most of the visitors and enquiry system proved to be solid to handle the leads and customer info effectively.

Half of the enquiries are landing from Mobile devices and the UI in a mobile device is intact and commanding!

The analytical system integration helping the customer to spot the visitor requirements by seeing the video! Nothing more than seeing the real user browsing experience, right?!

Our self-pumping SEO model helped our customer to gain more traffic even during COVID times!

Vimal Loganathan

Very passionate about commitment and quality. Once committed should be delivered! Vimal is having more than 15 years of experience in SharePoint and Microsoft technologies. One of the few professionals who worked on all the versions of SharePoint technology. Worked in various organizations from developer to architect; delivered various complex SharePoint applications with precise functionality.


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RMM is One of the top Software Development Companies in Coimbatore. Our customers tag us as best Website development company in india. The Website solutions offered to our clients are creative and complete! We have our own development division focusing on ERP Software Development for gearing up small businesses to go-cloud mode with mere IT investments. Our SaaS based products help them to achieve this very easily. We do Mobile application development and mobile business solutions compatible with both android and iOS platforms. RMM is having solid expertise in offering SharePoint solutions for both SharePoint On-premise and SharePoint Online versions. SharePoint Online Development is picking up over the globe for easy cloud platform setup for Organizations with an option of customization, this is a big plus!
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